Steps to Develop Your Post-2015 Advocacy Strategy

This section presents eight steps and an action plan that could form your advocacy strategy. As mentioned in the introduction, these steps do not have to be taken in sequence as advocacy planning is a cycle, rather than a linear process, as the action plan shows. You can pick and choose which steps you focus on, depending on your existing level of planning, but you should try to encapsulate all in your action plan. Download the action plan from the link below the steps.  

ADVOCACY STEPS



 

ADVOCACY ACTION PLAN

The following action plan will help you build your strategy as you work through the steps and fill in the different sections. You should make adjustments to your action plan over time as more information becomes available.

TOOL 2: ACTION PLAN TEMPLATE                                                                                                                                             

 

With any action planning, make sure you agree and assign responsibilities to partners and individuals working together on the strategy. This will ensure that all activities get done, fairly.

Some of the information and steps will be more relevant to advocacy planning and influencing at a global level, whereas others will be more relevant for national and regional levels.